About us
Elaboration
In 1994

MAG Advertising was established
In 2000s

MAG developed as group of 6 agencies, specialized in integrated marketing communication services
Since 2010s

- MAG develops as communication holding using synergy of:
- Expert agencies in strategic communications
Evolution
Since 1994

- We develop BRANDS by Advertising
- We focus on CREATIVENESS
In 2000s

- We build up brands REPUTATION by Integrated marketing communications
- We focus on EFFECTIVENESS
Today

- We reinforce project´s SOCIAL CAPITAL by enhancing its legitimacy.
- We focus on UTILITY as generator, provider, moderator of INFLUENCE
Evaluation
In 1994

We were esteemed by branch
- 10 awards from Bulgarian and International festivals
In 2000s

We were esteemed by market
- Market share over 10%
- 8 Clients´ long term contacts
Today

We are esteemed by adherents
- Constant growth of influence
Know How
To Generate
We know social change and know now to generate interactions



To Provide
We know communications and know how to provide relevance

To Inform
In the era of new media and social networks, the ways of influencing users are increasing proportionately
To Inegrate
To take a holistic approach to customers as multidimensional, values-driven people, even as potential collaborators
To Interact
Know how to demonstrate relevance to this interconnected, global community, to position brand as an attractor and collaborate successfully with customer-advocatesTo Moderate
We know marketing tools and know how to moderate social needs

Product Centric
Customers do not buy product & service, but projects & ideasThey choose brands that satisfy their deeper social needs

Consumer Based
Companies must create, maintain and develop projects that inspire, include and reflect their customers´ values
Value Driven
Communications have to instill the values of company´s project directly to those who can invest energy and money in itWhy us?
Reinforce Influence

To Manage Legitimacy
We generate and provide content knowing what, where, when and how to be communicated
By Controlling Comminication Process
We moderate communication flow by own media, long term media partnerships, experts in social media and event management
To Achieve Social Capital
We reinforce people´s thoughts, believes and attitudes to idea, project, brand, organization, so that they protect, maintain, support and encourage its developmentStrategists
20 years experience in marketing and public communications
- Creative concepts & solutions
- Media planning & buying
- Digital concepts & solutions
- High-end PR services
- Full scope BTL services

Share
Location
102 Bulgaria blvd.
BC Bellissimo, office 8-10
1680 Sofia, BULGARIA
BC Bellissimo, office 8-10
1680 Sofia, BULGARIA